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Deal of the Day

Sales Event: 1 for Everyone
OR
Open Today
Sales 9:00AM - 8:00PM
Service 7:00AM - 6:00PM

Service Department

Need an oil change or tune up? Schedule an appointment with our fast, friendly service team.
Sales Event: 1 for Everyone

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Service Department

Schedule Service
Open Today
Sales 9:00AM - 8:00PM
Service 7:00AM - 6:00PM

Certified Pre-Owned

  • 7-year/100,000-mile limited warranty
  • 24-hour Emergency Roadside Assistance
  • Car Rental Reimbursement and Towing Benefit
  • Genuine Toyota parts
  • CARFAX Vehicle History Report
  • SiriusXM Satellite Radio with 3-month trial subscription
Browse Certified Pre-Owned

Service & Parts

Courtesy Shuttle

Have somewhere you need to be? Take advantage of our courtesy shuttle to get you where you need to go.

WIFI

Customers are encouraged to bring along a mobile device and enjoy free high speed WiFi while you wait.

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Gene Messer Collision Center of Lubbock

We offer a seamless full-service experience to handle all aspects of vehicle repair from start to finish.

Visit Us

6000 West 19th
Lubbock, TX 79407

SCHEDULE APPOINTMENT

Hours

Monday - Friday8:00AM - 6:00PM
Saturday9:00AM - 12:00PM
SundayClosed
LEARN MORE

Visit Us

Sales

Monday - Saturday 9:00AM - 8:00PM
Sunday Closed

Schedule Service

Monday - Friday 7:00AM - 6:00PM
Saturday 7:00AM - 3:00PM
Sunday Closed

Parts

Monday - Friday 7:00AM - 6:00PM
Saturday 7:00AM - 3:00PM
Sunday Closed

Peace of Mind Comes Standard

As part of the Toyota family, your exceptional ownership experience starts with ToyotaCare, [1] a no cost service plan with 24-hour roadside assistance. [2] The ToyotaCare plan covers normal factory scheduled service for 2 years or 25,000 miles, whichever comes first. 24-hour roadside assistance is also included for 2 years and unlimited miles.

1 Covers normal factory scheduled service for two years or 25,000 miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
2 Does not include parts and fluids, except emergency fuel delivery. See Toyota dealer for details and exclusions.

See What Our Customers Are Saying


David Pena and Justin Guo at Gene Messer Toyota got me in a used truck with no problems. Both were very helpful and nice to work with. I would recommend these guys and the whole toyota crew to anyone ...

Hi

What can I say Nieves is the BEST sales man ever!!! Always there to help no matter what, this is the 3rd car that we purchase from him and he did a great job helping us with everything!!! I will forev...

jayleen15

I have driven and worked out of cars and trucks all my life, owned a business with a fleet of service trucks, and personally driven Ford, Chevy, Nissan, Dodge ½ ¾ and 1 ton trucks for many years. I ...

Craig Halsell

Nieves Garcia is always the guy we go to, this was my second car purchase from him. He works hard to find what I am looking for and always makes sure I am taken care of from start to finish. He makes ...

AmyRo

Was in the market for a new Toyota, all the staff was helpful and respectful and gave me a fair deal without any of the hassle!

JoshA

I normally can't stand car dealerships. I had to take my Tundra in for service work on a light bulb. They told me on the phone they were backed up and it would take an hour or 2 to get to it so they o...

A Google User

Walk in the door at Gene Messer Toyota and you'll find a woman sitting at a desk with a sign designating her as "Queen", she's the one to ask where Chris Laniel is at the minute. He's the sales perso...

Braddly

We had a great hassle free experience. Austen was fantastic and helped us every step of the way. We will definitely buy our next cars here!

Leslie d

Ken Peters is my all time favorite car salesman anywhere! I got the best deal of my life on a Camry in 2008 and I loved working with him again on my used Lexus I bought on July 8, 2016. He's such a ...

Donna Burgess

Gene Messer Toyota

6102 19th St, Lubbock, TX 79407

Stay in Touch with Gene Messer Toyota

Serving Lubbock - Toyota Dealer - Gene Messer Toyota

Welcome to Gene Messer Toyota, Where You'll Find Excellent Deals on Toyota Cars Near Lubbock, TX!

Gene Messer Toyota welcomes you to Lubbock, Texas, home to our dealership which contains some of the finest collections of new and gently pre-owned Toyota vehicles. As our customers, we consider you the most important part of our business, and we want you to feel that way when you visit us.

You'll notice our intriguing variety of new and pre-owned Toyota vehicles in our online inventory. Every time you find a car that interests you, please feel free to request a price estimate on it using our online inquiry form.

We also carry an extensive inventory of authentic Toyota parts, and we can create customized orders and ship anything you need to your address. And when you'd like to bring in your car for a routine service, our outstanding team of expert technicians and mechanics will be happy to check out your ride.

Thank you for visiting us at Gene Messer Toyota. We look forward to meeting you soon.

Directions to Gene Messer Toyota in Lubbock, TX

From Iola Ave, drive west on 18th St toward Juneau Ave. After that, turn right onto Juneau Ave. Turn right onto 17th St and turn right onto Iola Ave. Turn right onto Iola Ave, then turn right onto 19th St.

Thank you for choosing Gene Messer Toyota. We look forward to meeting you in person soon!

* Dealer Doc Fee: $149. Dealer retains all Toyota incentives. All vehicle prices are plus tax, title, plate and dealer fees. The advertised price does not include sales tax, vehicle registration fees, document preparation fee, finance charges, documentation charges, and any other fees required by law. We attempt to update this inventory on a regular basis. However, there can be a delay between the sale of a vehicle and the update of the inventory. Pricing and availability may vary based on a variety of factors, including but not limited to options, specials, fees, and financing qualifications. The estimated selling price that appears after calculating dealer offers is for informational purposes only. You may not qualify for the offers, incentives, discounts, or financing. Dealer and Toyota offers, incentives, discounts, or financing are subject to expiration and other restrictions. See dealer for qualifications and complete details.

All advertised vehicles are subject to actual dealer availability. Certain vehicles listed may not be available, or may have different prices. Prices exclude state tax, license, document preparation fee, smog fee, and finance charges, if applicable. Vehicle option and pricing are subject to change. Prices include all dealer rebates and dealer incentives. Pricing and availability varies by dealership. Please check with your dealer for more information. Prices do not include dealer charges, such as advertising, that can vary by manufacturer or region, or costs for selling, preparing, displaying or financing the vehicle. Images displayed may not be representative of the actual trim level of a vehicle. Colors shown are the most accurate representations available. However, due to the limitations of web and monitor color display, we cannot guarantee that the colors depicted will exactly match the color of the car. Information provided is believed accurate but all specifications, pricing, and availability must be confirmed in writing (directly) with the dealer to be binding. Neither the Dealer nor Autofusion is responsible for any inaccuracies contained herein and by using this application you the customer acknowledge the foregoing and accept such terms. Price does not include dealer added options.

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