


Maximize Your Trade-In Value
Unlock the best deals for your old vehicle with our trade-in evaluation service.

Drive Smarter
Drive Cleaner
Embrace the Future of Mobility
Zero Emissions
Seamless Acceleration
Whisper-Quiet Operation
Say goodbye to the gas pump and hello to a greener and more sustainable driving experience.

Unleash Confidence on the Road
Experience the affordability and value of a Certified Pre-Owned Toyota today and embark on a journey filled with comfort, style, and trust.
Our Reviews
They did everything they said they were going to do and it was done in a timely manner.
I took my vehicle to the service department for repairs and service. All work was completed in a timely and professional manner. My service advisor, Kolby Cook, explained all details about the repairs and was very knowledgeable.
Always very very friendly, great great service very.very knowledgeable and great great customer's service
Mr. Paez was very helpful and courteous. Made sure all my questions were answered about the service on the vehicle.
Fue excelente el servicio dealer y del vendedor Gerardo, gracias a Ć©l pude comprar mi Toyota
Staff is always friendly, helpful, honest, and expedient. Theyāre not pushy and always put the customer first.
Super helpful and excellent service. They were very respectful and professional.i would definitely recommend.
I'm very pleased with my Gene Messer Toyota experience and John Neely my salesman. He went the extra mile for me and I believe I got an excellent Tacoma and good deal.
They were friendly and attentive. They also had a positive attitude and helped me get into want I wanted in and out.
Great friendly service. Just donāt like how long it took. About 5 hours for an oil change and tire rotation. Other than that, it was great
They are very kind and very respectful and honest.I found it very easy to talk to them.
Staff very friendly. Very knowledgeable. Was able to explain to me what work my car needed. And how I can go about getting the work done in a timely manner
Prompt, professional, and very responsive. Placed an entire new engine in less than 24 hrs
Great experience. Felt no pressure and had what i was looking for. Second car i traveled to Gene Messer for.
Bryan was great and patient Since I live in Dallas He kept the vehicle until I could pick it up
Great customer service! They had me out of there in very little time. The staff is all so friendly and welcoming.
I had my truck serviced today, and as always, I received excellent and professional service. Iāve been with Gene Messer for over 5 years and itās always the best. Colby provides professional and friendly service. Thanks Colby! JM
Timely kind professional helpful. I thought they were well prepared and exceeded expectations. Ho see them.
Great service, friendly, professional staff. I was very impressed with my visit. 5stars all the way!!!
Matt Walker, takes good care of me. Love the lounge area and coffee bar. Toyota!!ā¤ļø
The service team at Gene Messer Toyota is the best! The service department does a great job at what they do and I appreciate each of them. Thank you Gene Messer Service Department for all your hard work and great service!!!
There was some miscommunication about the estimated time it would take to have my car ready. Matt in service took care of everything and got me out sooner than expected. Thank you, Matt!
Colby Watts is my service advisor & he does an excellent job taking care of my vehicle!!
The staff at Messer Toyota in Lubbock, Texas. Iāve done an awesome job on our two purchases of a 2020 Camry and a 2023 Camry thanks for the great service.
Everyone has always been very courteous and helpful to me, whether it be salesmen or those in the service department. Adam has helped me several times when servicing my car over the last couple of years. He is kind, competent and professional.

Welcome to Gene Messer Toyota
Meet Your Team at Gene Messer Toyota!
Are you looking for a first-rate Toyota dealer near Amarillo? From our customer-first, low-pressure sales environment to our modern service facilities, Gene Messer Toyota in Lubbock is prepared to deliver the dealership experience you deserve. Weāre not far away from Midland and Hobbs, NM, so come meet our team whenever youāre ready! Weāll be here to greet you with a smile and meet you wherever you are in your car-buying journey.
New & Used Toyota Dealer in Lubbock: We Do it All!
Whether youāve been saving up to buy the new Toyota youāve always dreamed of or youāre looking to save money on a nice pre-owned model, the inventory at our new and used Toyota dealer in Lubbock can accommodate you. We have popular vehicles like the new Toyota RAV4 and the Camry ready to be driven home by a lucky new owner. Do you wish there was a good middle ground between new and used? We recommend exploring Toyota Certified Used vehicles, which are recent model years with low mileage and warranty coverage!
Leasing, Financing & Toyota Service in Lubbock
Our Toyota dealer in Lubbock provides all of the car-buying and ownership resources you will need under one roof. After a friendly sales associate helps you pick out the model that fits your driving needs and budget, you can stop by our finance center to learn about leasing and financing opportunities. Our specialists are well-connected and can help you obtain a favorable loan or flexible lease before you head home to Midland.
After a few months or several thousand miles, your vehicle will require some routine maintenance like an oil change and tire rotation. Fortunately, you can return to Gene Messer Toyota to work with a service team that knows its way around Toyota models. Our service center employs factory-trained technicians and stocks genuine Toyota parts, so you can feel confident when you turn to us for Toyota service in Lubbock.
Visit Our Toyota Dealer Near Amarillo to Begin Your Journey!
We canāt wait to see you at Gene Messer Toyota in Lubbock. Regardless of whether youāre stopping by to browse our new Toyota inventory or to find a trusted Toyota service partner, our team is ready to show you what we can do for you. Contact us to start planning your visit or drop by whenever you like!